The ad touts the use of the popular dishing washing liquid in helping clean oil off birds and other wildlife. It’s beautifully done piece and hopefully the ad will stir folks help us with a purchase of DAWN.
The specially marked bottles of DAWN are on store shelves now and for every bottle purchased, DAWN will donate 50 cents to IBRRC and 50 cents to the Marine Mammal Center. You’ll need to “register” your bottle on DAWN’s website. They just want your bottle ID, your zip code and the store where you purchased the DAWN.
Ready to activate your donation? Go to Dawn Saves Wildlife
This campaign helps both wildlife groups with much needed funds. Its main focus, however, is to raise awareness of the problems marine wildlife face.
By the way, the song: “Wash Away” is by Joe Purdy off his album “Julie Blue” Listen here: http://joepurdy.com/players_html/player4.html
See ad also on the DAWN site: http://www.dawn-dish.com/en_US/savingwildlife/video.do